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| Explanation and Understanding of SEO |
WHAT IS SEO - For a blogger, it is mandatory for him to know what SEO is, the meaning of SEO, types of SEO optimization, types of SEO techniques according to their genre and the purpose of SEO optimization on blogs. Because studying SEO has many benefits, one of which is that we can get visitors from search engines through SEO optimization of our articles so that they occupy first position in Google search results.
1. Understanding SEO
Search Engine Optimization, which is usually abbreviated as SEO, is an effort carried out on a blog which aims to increase the number of traffic visits via search engines to certain websites or blogs by utilizing the working mechanism or algorithm of the search enginecommonly known as SEO optimization.
2. Types of SEO Optimization
SEO optimization is divided into two, namely on page SEO optimization and off page SEO optimization. What is on-page SEO optimization? The meaning and definition of on-page SEO optimization is search engine optimization carried out from within the blog itself. So what is off page SEO optimization? The understanding and definition of off page SEO optimization is the opposite of on page SEO optimization, namely search engine optimization carried out from outside the blog.
3. Types of SEO Techniques
Types of SEO techniques are also divided into two, namely white hat SEO techniques and black hat SEO techniques. What are white hat SEO techniques? The white hat SEO technique is a clean SEO optimization technique, an SEO optimization technique that is recommended and safe to use. Meanwhile, the definition of black hat SEO techniques is a dirty SEO optimization technique, which if used will result in fatal penalties from Google and this black hat SEO technique is also hated by Google. Because it violates Google's TOS and is a fraudulent and instant SEO optimization technique.
4. SEO Optimization Goals
The aim of carrying out on-page SEO optimization and off-page SEO optimization has the same goal, namely placing a website or blog in the top position of search results, or at least the first page of search results based on certain targeted keywords ortargeted and the difference lies in the way of optimization. Because a website or blog that occupies and is at the top of the search results has a greater chance of getting visitors from search engines, because visitors will definitely prioritize the blog at the top first, then click on it and visit the website orthe blog. For how to increase the position of articles on the Search Engine Result Page (SERP), you can read the article on how to increase the position of articles on the SERP with this dummy blog.
5. Conclusion
So, SEO optimization is an obligation that must be carried out by any blogger who wants their blog to occupy and be in the top position and get lots of visitors from search engines. On page SEO optimization and off page SEO optimization are also optimizations that must be carried out and should not be separated like a 'pair' that complements each other. If only one SEO optimization is carried out, whether on-page SEO optimization or off-page SEO optimization, the results that will be obtained later will be less than optimal.
Have you explained enough about what SEO is? OK, that's my explanation. If there are any shortcomings, you can add them in the comments.
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